Video transcript below:
So, in this video, we will do three of my favorite Wild Foods products. You’ll have to watch the rest of the video to get them.
I use these superfoods to fuel me, to stay healthy, lean, fit, have abs, live a long time, and do all the awesome things that food can do.
And I’m wearing my “F SUGAR” shirt. I know it’s a little aggressive, but you know what? We have to wake people to the reality that sugar’s the number one contributor to obesity and that, thus, modern Western disease that is killing millions every year.
We need to make a big deal about this. We need to wake people up. Sugar is one of the biggest enemies, public enemy number one.
And then that would fall closely with seed, vegetable oils, and grains. Watch my other videos to get an idea of why and what I’m talking about with all that.
This video’s about three of my favorite products, but I want to put them out there. So, you know, check the links below, and find some videos.
Product number one: Wild Matcha.
Now, in our nifty preprint bags that we just got. It’s my favorite thing when we get these bags in. It can take about eight weeks to get, sometimes twelve. But once we get them in… this feels so nice.
So this is a green tea, organic matcha powder from a small farm in Japan. And we’re taking a trip to Japan next year that I’m a little excited by. We’re going to visit the farm where they grow this.
And… uh, matcha is unique. It’s a kind of green tea; it’s called tencha. And it’s a special green tea that is grown in the shade.
What they do is they use these big bamboo things to shade the matcha at different levels. And so they’ll put a bamboo screen and let a certain amount of light in.
And then they’ll progressively add more and more shade so that, to the point, the best matcha in the world is grown in near-darkness towards the end of its life right before harvest.
And then they do a first flush, the second flush, third flush, which is a harvest, which they go in, and dig the smallest leaves. They use the most minor, sweetest, immature leaves for the highest-grade matcha.
Then stone-grind that into a powder, and you get the whole leaf powder that you whisk into hot water or smoothies. And that’s how you get all the nutrition.
Traditional green tea, you brew, right? It’s an extraction. It’s hot water over leaves, and you get a green liquid.
On the other hand, this is the entire leaf with water, or, you know, smoothies, or whatever you add, so you ingest the whole leaf. You get all that nutrition.
That’s why they say it’s about equal to drinking 10 cups of coffee, or not coffee or tea, right? One cup of matcha is equivalent to about 10 cups of green tea and has antioxidant value.
So, this is one of my favorites. This is good if you’re trying to cycle coffee. And you want to do something that doesn’t have as much caffeine; it’s got a little bit of caffeine, but it’s also called L-theanine, which helps caffeine uptake at a slower rate, which gives you more of a mellow, sustained energy versus caffeine and coffee, which can tend to, you know, up and down, right?
Now, this… you know, you can make lattes, you can do additive smoothies, and recipes, and drinks, whatever, or you can do hot water.
If you do just hot water, you know, for something like this, this is actually a ceremonial bulk grade, and so they, it’s a little bit close to a culinary degree, which is a bit bitter, more mature leaves.
And this is good for making lattes and other things with different ingredients because it is a little bit more bitter. This is an iced matcha if you want straight iced ma. To be honest, it is.
Amazingly, if you add a little dash of lemon and ginger of xylitol or Stevia to sweeten it up, but if you’re trying to drink straight matcha with water and matcha, most people want the first or second harvest because it’s the smallest leaves and the sweetest flavor, right?
And so the later the harvest, they use the more mature leaves, and then you get more stringent compounds that make it a bit more bitter.
So, again, this is one of my favorite products. It’s one of our bestsellers. It’s a whole green leaf powder that is super good for you.
It’s got L-theanine, it’s got caffeine. It’s perfect for studying and working. It’s good for, like, a mid-day energy boost.
If you don’t want to have caffeine that will keep you up, too much caffeine, you’re exposed to the L-theanine, which helps mellow you down and counteract the jittery effects of caffeine quite a bit, so…
Excellent, fantastic, incredible. And you can get this at wild foods, as with all the products.co; use code WILDCEO for 12% off.
Product two. ♪ Do, do, do, do, do, do, do, do, do, do… ♪ Product number two: Wild Cocoa Butter. These things are… to die for, okay?
So, most people get confused because they see it; it looks like butter, it’s called cocoa butter, and they think, “Oh, does this come from a cow?” or, “is this an animal product?”
This is plant-based butter, cocoa butter. So, it’s not dairy butter. It is very different; it’s hard to explain.
But you have the cocoa beans, which are brown, right, and they have the cocoa solids and what’s delicious chocolate. And what they do is, press the fat out of that, remove the cocoa solids, which is the dark part of chocolate, and you get this, which is a white, milky cocoa butter wafer formed in these sweet, little wafers.
It’s basically like white chocolate, right? The little, little drops are white chocolate without sugar. White chocolate is this with sugar out of it, okay?
So, this is pure cocoa fat. Is the cocoa butter part from cocoa beans, from the cocoa plant, used to make chocolate, okay?
So, if you were to add this, add a sweetener, and then add chocolate powder or cocoa powder, add that altogether; that’s how you get chocolate. I mean, it’s not as easy as that, but we’ve had customers that have used this to make homemade chocolate at home with significant effect.
I’ve made these myself. It’s more of a chocolate bark, but if you can figure out how to temper it the right way, pretty great.
And so, these are awesome because if you like putting butter in your coffee, and you want a plant-based option, maybe you’re sensitive to dairy, or you want to mix things up, these come in super handy, right?
And you can also cook with these, melt them down, and put them in desserts. You can melt this down, add Stevia, and have a sugar-free sauce. You can use it to thicken soups and recipes.
It’s just any — it’s just amazing. Like, it’s got a very mild chocolatey flavor and tons of antioxidants. It’s good for your skin and your hair. Suppose you melt it and rub it in. It’s got Vitamin E. That’s good for that.
It also has a lot of anti-inflammatory properties. Just a superfood, like — it’s one of the aspects of chocolate that makes chocolate a superfood. And this is the fatty part. Awesome.
Some people, I see them at Paleo over the years, take it and eat it, right? And that is a hit.
And so, at the new Wild Coffee Bar, we’ll have two options. We will have Wild Butter Brew number one, which will be dairy butter, right?
So, grass-fed butter, MCT Oil, and then Wild Coffee. And then we’re going to have option number two, which will be plant-based.
So, it’s an animal-free, animal-product-free coffee, cocoa butter, and MCT; blend it up. And it makes a nice frothy brew, hence brew.
And so, if you’re trying to get rid of dairy in your diet, maybe you do milk or cream, and you want to try something new: Cocoa Butter. Awesome.
♪ Dee, dee, dee… Wild Cocotropic! ♪ ♪ Yee… ♪
We just got our nifty preprint bags in. I talked about that in another one, I know. But, I just, I can’t… it’s matte; it just feels nice. It just looks great. Like, what kind of sex appeal does that have? What kind of curb appeal does it have?
I mean, come on? How could you say no to the Cocotropic?
Cocotropic… this has… cocoa powder as a base, right, hence the “coco.” And the “tropic” part is where we’re going to get the chaga, the reishi, the maca, and the turmeric.
We’re going to get the adaptogenic herbs that help you with focus, concentration, and mental clarity. They’re also suitable for everything: anti-inflammatory, anti-cancer, they’re… They’re super amazing, excellent foods that everyone should eat, right?
And more and more research’s coming out on the healing benefits of mushrooms. About 60 to 70% of all pharmaceuticals worldwide are derived from mushrooms. That’s how potent they are, penicillin being one of the prominent medicines derived from mushrooms.
Now, with this, you take your coffee, or you could drink tea or water and add about a tablespoon. And you get that nice cocoa flavor, and then you’ll get all these herbs in there.
And a lot of people don’t even have sweeteners at that point. We make it at Paleo every year, adding a bit of butter. So we do grass-fed butter, or we do cocoa butter. I talked about one of my other favorite products.
And we blend it up, and it’s just to die for; it is. And if you want to sweeten it up, you could do maybe Stevia, xylitol, or Erythritol. Stuff like that gives it a bit of a sweet boost.
Most people like the kind of earthy flavor of cocoa, the mushroom, maca, and turmeric. It blends so perfectly with coffee that I can’t; I can’t write about it enough.
And so, you put this in your morning brew every morning, and it might change your life. And, hopefully, you’re doing your DrinkYourFat, which you can get the free e-book at DrinkYourFat.com to explain that whole system.
And so you’d be starting with the morning brew, skipping breakfast, getting all the benefits of intermittent fasting, and using something like this to help get you a little bit more of a mental boost and some more clarity throughout the day.
So, Cocotropic is one of our bestsellers. It’s one of my favorites. It’s a custom blend of Wild Foods. We’re very proud of this, and hopefully, you’ll see this on Whole Foods shelves soon.
So, again, get it at WildFoods.co; use code WILDCEO for 12% off.
And that was three of my favorite products for the day, Wild Foods. So make sure you subscribe, and thanks for watching.
Founder/CEO, Wild Foods